A proven entrepreneur with exceptional leadership and operational management skills, Monica has a deep and demonstrated track record of making a positive difference for her clients and the world around her. She has achieved unprecedented success in scaling direct marketing services’ business from the “start-up” position.
Her significant knowledge and experience in direct marketing and retail have earned her a reputation as an innovative and strategic thinker with depth in the digital arena and advanced knowledge and success in the automation of digital data and key performance indicators (KPIs). For three consecutive years, she has driven over $1.5 billion in retail sales. She is responsible for the management of $200M of annual DRTV media spend.